Self-Service Taprooms: Why Are Customers Hooked?
Throughout the pandemic, alcohol sales rose sharply with people stuck at home. Quickly, places that had to close in-person service were granted temporary permits to sell bottles for pickup and delivery. Now that the world is reopening, though, you'll have to recapture guests in a new market to maintain brand loyalty. Self-service taprooms are growing more popular for this very reason. The Appeal of Self-Service When restaurants and bars shut down indoor service, they also developed digital touchpoints for customers to order from. Whether through an app or website, customers have more... read more »